Searching for Insight

Posted January 8, 2016 by Catherine Kaputa in Uncategorized / 0 Comments

Today, there is a constant drive toward innovation – and not just from the product development folks either. In world-class companies like PepsiCo, we all feel the pressure not just to execute well in the present but to help come up with innovative ideas to keep on top tomorrow.

Historically how to get innovative insights eluded scientists. Of course, we’ve all had our “Aha” moments, but some people seem to be better at coming up with innovations and creative solutions.

Is there a way to cultivate an innovative mindset?